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BY Jadriena Solomon. Shaderoom ig media users are sharing their thoughts after Scrappy and Erica Dixon posted footage from their recent vacation. As The Shade Room previously reported, shaderoom ig, the pair have been making headlines and sparking rumors of a romantic reconciliation since November On Wednesday, February 28, Dixon took to Instagram to share a reel with her fans.
When she came up with the idea for The Shade Room TSR in , a news site that follows trending stories and the actions of celebrities in real time, Angelica Nwandu was broke, unemployed, and had no blogging experience. But she believed in her idea. Nwandu started an Instagram account and began to anonymously blog about celebrities. She'd spend hours scouring the social media pages of famous and borderline-famous people, and report on their lives based on their social media activity. Nwandu's focus has always been on the news and celebrities that interest the African-American community.
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I would watch celebrities on Instagram and Twitter and write about what they were saying, shaderoom ig, what they were doing, what they were posting, every little thing they said in the comments.
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By Todd Spangler. NY Digital Editor. The Shade Room , a top Instagram -based media publisher focused on black culture, entertainment and celebrity gossip, is launching three new original series on the social platform. The five-year-old venture, the brainchild of entrepreneur Angelica Nwandu , runs one of the most highly engaged accounts on Instagram: TheShadeRoom , which has By contrast, the new shows will be longer-form video exclusively produced by the company. Angelica Nwandu who goes by Angie will serve as executive producer on the three series, marking her latest foray as a writer and producer. Each series will run four or five episodes, each of which will range from minutes. According to bio, her Nigerian family wanted Nwandu to become a successful accountant rather than an internet-media entrepreneur. TSR has only one outside investor: venture-capital firm Indie.
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Published: March 01, Answer: The Shade Room , which — at 22m followers — has an audience nearly as big as the other 3 combined. A bootstrapped operation, The Shade Room has a very atypical story for a heavyweight media company. Born in Los Angeles, Nwandu grew up in a foster home after her mother was killed by her father in a tragic episode of domestic violence. After high school, she went to Loyola Marymount University and ended up on the path to become an accountant. She took a detour when she was admitted into Sundance Labs, a screenwriting incubator. It cost her an accounting job, so Nwandu pivoted to find a source of income. In , she launched The Shade Room and began sharing blog post type stories on the photo app a fairly new use for the platform. The format exploded and Nwandu built it up to k followers before monetizing it.
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I definitely think about how rare it is to be a young black woman running a media business. We were working on the script for about six months when we submitted it to the Sundance Institute Screenwriters Lab [a two-week incubator for beginning filmmakers]. We express what our followers feel. All my friends thought I was a loser because all I was doing was watching the celebrity blogs and sending them updates about what was going on. Presented by Secret. I think that my story is proof of what can happen when you believe in yourself. I just felt validated that I was doing what I should be doing. The dreams that I have are so big that I don't think I can rest until I achieve them. I was getting so tired I almost couldn't do it anymore. I started reading screenplays and watching old movies trying to research and learn the craft. How I Became a Political Comedian. Get That Life is a weekly series that reveals how successful, talented, creative women got to where they are now. Social media users are sharing their thoughts after Scrappy and Erica Dixon posted footage from their recent vacation. But she believed in her idea.
Nwandu avoided the typical blog format in favor of publishing full-length stories on Instagram.
Sami Drasin. He yelled into the phone, "You'd better hop on a plane and come back here tomorrow or you're fired. At the time, the pair shared footage of themselves partying it up at a nightclub, per The Shade Room. He was like, "Finally. I created a community for my followers, who I call Roommates , to be a part of something. Writing became my therapy. In December , the pair ended things off with what seemed to be a romantic spa and dinner date at a lavish resort, per The Shade Room. What sets us apart is that we are a click away from the celebrities we're writing about. All that sacrifice. For the first nine months, I was blogging on my own — all day, all night, and I didn't sleep. I love it too much.
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