The skimm

By seamlessly integrating into their existing routines, theSkimm has become a trusted source for more than seven million subscribers.

Meet: theSkimm app. Think: news, podcasts, curated picks, and a personalized calendar to help you live your smartest life. Try the app for free. After that, pay less than a cup of coffee a month. Wake up with us. It all starts with the Daily Skimm — the morning newsletter that connects the dots on how the biggest stories affect your life. Dive deeper.

The skimm

One of the latest email newsletters to meet with widespread success, theSkimm generates revenue through directed and targeted advertisements, as well as a paid subscription service through a mobile app. The company's co-founders have also released a book and are engaging in a related promotional tour as well. Email newsletters can generate advertising revenue based on numbers of subscribers, open rates, and other factors. Financial information for theSkimm, aside from funding figures provided above, is not readily available to the public. The daily newsletter of theSkimm, The Daily Skimm, is sent each weekday morning and caters to an audience primarily composed of millennial women. TheSkimm is a daily news digest newsletter that is dispatched via email early each weekday morning and contains a digest of five to six news stories, along with short commentaries. The skimms contain hyperlinks that readers can click on to read more about a story or topic if they wish. The newsletter's website offers a connection to theSkimm's blog site, archives of previous issues, and Skimm Guides, which are to word articles that explain current, ongoing news topics such as "The Greek Debt Crisis" and "Iran Nuclear Talks. TheSkimm has been a success story almost from the beginning, obtaining , plus subscribers its first year of operation and expanding its mailing list to over 1. The newsletter and its two main editors have impressed venture capital firms with their revenue potential. The company used the money earned through two fundraising rounds to establish an office, as the two producers started the business working out of their apartment, and to hire additional writers, editors, and support staff. Part of the venture capital obtained has been dedicated to marketing. TheSkimm makes money primarily through three avenues: targeted advertisements, a paid subscription service, and through additional branded products, such as "How to Skimm Your Life," a book written by the company's co-founders.

IntheSkimm launched the career podcast 9 to 5ish.

The Skimm styled theSkimm is an American media company, founded in by Danielle Weisberg and Carly Zakin, providing a subscription-only newsletter. The newsletter is a digest of news stories intended to be simple and easy to read. In the fall of , theSkimm interviewed 12 of the major candidates for U. President and registered , people to vote in the election. In October , theSkimm announced that they have over 7 million subscribers. In April , theSkimm acquired texting platform Purple.

Click Here! The Skimm is a media company that aims to appeal to female millennials. It was founded in by two former NBC news producers. It publishes a subscription-only email newsletter, Daily Skimm, that breaks down the top news of the day into short summaries. The following are the overall bias and reliability scores for The Skimm according to our Ad Fontes Media ratings methodology. Panels of analysts from Ad Fontes Media regularly review representative sample content to rate it for reliability and bias. Each panel of analysts comprises one left-leaning, one right-leaning, and one center-leaning analyst.

The skimm

The Skimm styled theSkimm is an American media company, founded in by Danielle Weisberg and Carly Zakin, providing a subscription-only newsletter. The newsletter is a digest of news stories intended to be simple and easy to read. In the fall of , theSkimm interviewed 12 of the major candidates for U. President and registered , people to vote in the election. In October , theSkimm announced that they have over 7 million subscribers.

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Fixed some bugs on the Today screen. TheSkimm is a daily news digest newsletter that is dispatched via email early each weekday morning and contains a digest of five to six news stories, along with short commentaries. Use limited data to select advertising. The Skimm. Retrieved December 21, — via Bloomberg BusinessWeek. On March 4, , theSkimm launched its first daily news podcast, Skimm This. Information Seller The Skimm Inc. The newsletter and its two main editors have impressed venture capital firms with their revenue potential. Oct 24, Version 3. We help you navigate the complicated topics around your career, health, and wallet. The company generates revenue through advertisements, a paid subscription service called Skimm Ahead, and a book and promotional tour. News media.

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Please try again later. The Skimm styled theSkimm is an American media company, founded in by Danielle Weisberg and Carly Zakin, providing a subscription-only newsletter. Books by The Skimm. App Privacy. Measure content performance. Related Terms. In , theSkimm launched Skimm Ahead, a paid subscription service available through its mobile app. The subscription gives you access to a bunch of comprehensive guides on topics that are typically very polarizing For example: The History of Labor Unions, the Hong Kong Protests, the Iran Nuclear Deal The newsletter is a digest of news stories intended to be simple and easy to read. After that, pay less than a cup of coffee a month. The advertising rates that newsletter publishers can command are affected by a number of factors, including numbers of subscribers, the demographics of the readership, and the open rate, or the percentage of subscribers who actually open and look at the email. Given theSkimm's recent venture into other media, it's likely that the company will continue to leverage its popularity and growing user base into additional product development. Investopedia does not include all offers available in the marketplace.